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March 1, 2015
More and more people are talking about BlanX
Acdoco has increased BlanX’s social media presence following a targeted blogger outreach campaign to raise the profile of the BlanX White Shock range. Recent reviews of BlanX White Shock have appeared on the following key beauty blogs:
She Might Be Loved, Shannon Stacey, Nerd About Town, Em Grace, Miss Beauty Saver, Oh Hello Mango to name but a few.
The BlanX Facebook, Twitter and Instagram pages have all enjoyed continual digital growth and online consumer engagement with the success of the BlanX #50ShadesofWhite competition and International Day of Happiness giveaway with fans eager to win product.
Further PR activity included event sampling during February’s London Fashion Week. Brazen PR coordinated the provision of 100 BlanX Intensive Stain Removal products in VIP goody bags for key press and celebrities at the FASHIONatMELONDON MEdia Lounge during LFW.
BlanX has also enjoyed national UK press coverage in Mirror Online and Yahoo Lifestyle UK as a result of Brazen’s ongoing liasons with journalists.
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