November 3, 2014
Premium haircare brands to launch in Irish stores
Acdoco were pleased to secure distribution across the Republic of Ireland for one of its flagship haircare brands: Alpecin and Plantur 39. Both ranges can be expected to hit shelves on 11th November in nearly 300 stores nationwide. This represents a successful expansion of services by business-to-business, Acdoco.
Louise Marks, Personal Care Marketing Manager at Acdoco, and Brand Manager for Alpecin and Plantur commented on the expansion, “Acdoco provides sales, marketing and distribution services to specialist and premium brands in the household and personal care categories within the major multiple, convenience and health & beauty retail environment. With a proven track record in the UK mass market, the business is excited to have successfully extended its services, which can be tailored to cover the Irish market, and to see the development of the Alpecin and Plantur brands.”
Acdoco is delighted to be able to offer a range of haircare products to a new mass market and looks forward to monitoring the brands’ development and sales going forward.Posted in